Sunday, May 22, 2016

I'll Take my Food with Fun, Please.

I hope I'm not the only one who loved to get my hands on one of these bad boys for dinner.                                

What kid wouldn't want a Kid Cuisine? The box is so colorful, theres a penguin throwing sprinkles on the pudding, and its made for kids. I know past me would want to play with that. I would leave a cold shoulder to my mom's comments about how gross they were; Kid Cuisine looked to fun to pass by in the store. 

Kid Cuisine has made a market on kids, or rather parents begged by their kids, by appealing to their desire for fun and creativity. Kids are always trying to have fun, and I think they can be easily convinced to buy Kid Cuisine when a bright and colorful box stands out amidst other foods in the freezer aisle. The boxes of Kid Cuisines take on different themes as well, such as a pop star or basketball player, that insists that Kid Cuisine is more about food, its about fun and imagination. 

While on the topic of lame boxed foods marketed for kids, lets take a look at Lunchables. While their box certainly isn't as colorful and fun as Kid Cuisine, their commercials certainly are. https://www.youtube.com/watch?v=IrWtXvI1kaU
While the Luchable Kabobbles food advertised in this commercial looks disgusting (Its chicken and cheese kabob-ed on a pretzel stick), the commercial attempts to make a fun factor on kids. The commercial displays a funny situation by funny looking characters and throws in a Lunchable at the end. "Get your hands on the box and get in on the fun," the narrator lastly states. The commercial attempts to persuade kids to get Lunchables on the basis of fun. 

In the end, kids don't really care if their lunch is mediocre to low-quality food served on a plastic tray.  But with the special ingredient of fun, kids will be begging for it. 


2 comments:

  1. YYYYEEEEESSSS! Oh I had forgotten about these things so long ago! I remember asking for boxes of kid cuisine several times and every time it was soooooo grooosss. One of the few things that was good was the chocolate pudding that came in some of them, and even then that was awful.

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  2. I've never had kid cuisine before. It never looks too good once it comes out of the package, but the ads look really appetizing! The presentation is appealing, but the actual food looks a little risky!

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